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Welcome back to the Planet Forward blog, we’re a couple of weeks into the New Year and we thought we’d take a look back at the top 10 green trends in 2011. TIME Magazine published a list of their top 10 green trends of 2011 and you’ll be surprised by some of them. The topics are diverse ranging from electric vehicles to increased nuclear fears to fracking.  

TIME Magazine’s top 10 green trends in 2011:

Fukushima Daiichi nuclear plant after earthquake and tsunami March 14, 2011 (photo credit: reuters.com)

1. The Return of Nuclear Fears
On March 11, a colossal earthquake and tsunami hit northern Japan.  In the worst atomic meltdown since Chernobyl, the Fukushima Daiichi nuclear complex was severely damaged by the disaster which eventually caused a meltdown. There’s still research underway to determine the long-term effects of the Fukushima disaster, but reaction in the nuclear industry was quick as Germany and Japan announced drastic reductions in atomic power. 

2. Climate-Change Skepticism
Back in 2008, Republican presidential candidate John McCain believed in global warming and had a plan to reduce carbon emissions and increase renewable energy.  “Today it’s easier to find an iceberg in the Sahara than it is to find a major Republican candidate who believes in climate science. As a result, climate change has become one more politically polarized issue — which means any national action from the U.S. has become virtually impossible.”

3. Fighting Old-Fashioned Air Pollution
The fight against air pollution continues and the Environmental Protection Agency (EPA) has implemented mandated change.  The EPA established “new rules for power plants and industrial facilities that will reduce smog and air pollution and improve public health.”

4. Going Local
It’s not just about shopping locally sourced foods and products; it’s about local government’s taking action to combat climate change while recognizing that federal governments move at a snail’s pace.  For example, “California enacted an ambitious cap-and-trade program that will mandate greenhouse-gas reductions, despite political opposition. Cities like New York and Portland, Ore., continued to press on with plans to increase energy efficiency and reduce carbon emissions.”

5. NIMBYism
NIMBYism which means “not in my backyard,” includes greens fighting against development.  The biggest victory came for NIMBYism when they pushed Obama to postpone the Keystone XL pipeline.  The Keystone XL pipeline was planned across the Midwest US and would have brought crude from Canadian oil-sands. Most activists and environmentalists honed in on the carbon risk of the oil sands, but it was the ordinary folks in Nebraska who were concerned about the risk of a local oil spill where the pipeline was planned to cross.  I’m sure everyone saw the media coverage on the numerous protests that occurred.

6. Electric Vehicles Go Commercial
In 2011, the Nissan Leaf and GM’s Volt began selling their electric vehicles to eco-conscious drivers.  The number of drivers is still small at less than 10,000 of each model and the Volt has come under fire (literally) for safety as a result of battery fires that can occur during collision. However, we certainly hope that the trend will continue towards more electric vehicle options from car manufacturers so they become the norm on the road, not the exception.  Drivers at large have to recognize that to help combat climate change, we have to reduce our dependency on oil and fossil fuels.

7. The Fight over Fracking
What the frack?  “Environmentalists have serious concerns about the risk of water pollution associated with hydrofracking — and many of the people who’ve leased their land for drilling are having second thoughts. As a result, fracking has become the hottest environmental issue in the U.S. — much more so than climate change — and there’s a real possibility that the expansion of gas drilling could be blocked in states like New York. The U.S. could be entering a golden age of gas, but only if it can figure out the environmental challenges.”

8. Greens Sour on Obama
Obama’s recent moves to postpone the Keystone XL pipeline and improve gas mileage have helped, but environmentalists are still disappointed with his progress over the past 4 years.  “After eight years of the climate skeptic George W. Bush, Obama represented himself as someone who believed in science, who was willing to make the U.S. a leader in the battle against global warming. He promised cap and trade and drafted the greenest Cabinet in U.S. history, with luminaries like Energy Secretary (and Nobel Prize–winning physicist) Steven Chu. But less than a year before the 2012 election, many greens have soured on Obama. He’s blamed for not putting enough energy behind the push for cap and trade, which finally died in the Senate last year. He’s accused of kowtowing to polluters, watering down regulations on smog and other air pollutants.”  I don’t think this bodes well for green support for Obama in the 2012 election.

9. The Solyndra Mess
It’s not uncommon for companies to go bankrupt especially with the current state of the economy, but all hell broke loose when solar panel manufacturer Solyndra declared bankruptcy in September 2011.  Why?  Well, not only were there 1,000 employees now out of work but Solyndra received $500 million in government loan guarantees.  Did Solyndra waste they money?  “Not exactly. The loan-guarantee program was going to be risky — support for insurgent technologies always is. And recent reviews of the Department of Energy’s loan programs have shown little waste. But Republicans seized on Solyndra as evidence that renewable energy wasn’t worth government support — and they’ve kept the issue in the headlines ever since. Expect to hear about the “Solyndra scandal” a lot between now and November.”

10. The Billion-Dollar Disasters
With 14 separate natural disasters costing $1 billion-plus, the US hit an all-time record in 2011.  Although scientists continue to struggle with the connection between climate change and extreme weather, there’s no question that the hurricanes, tornadoes, earthquakes, floods and droughts suffered were warning signs.  What does the future hold and how many billion-dollar disasters will the public have to cope with in the future?

And that’s it for TIME’s list of the top 10 green trends in 2011. Quite frankly, a little depressing. What do you think the green trends will be in 2012? 

January 18, 2012
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Sep
20

Nissan Turns Over A New Leaf

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Last year was the year that the long awaited electric car came one step closer to becoming reality. What brought this on was two major car companies brought viable electric car models to market: Nissan’s Leaf and Chevrolet’s Volt. Nissan’s Leaf model has so far out sold Chevrolet’s at 10,100 units compared to Volt’s 2,029.

Nissan recently unveiled that their Leaf can also double as a backup of generator to a house as it as the capability to feed energy back into the house. They say it can power the average Japanese household for forty-eight hours. This is an important selling point in post tsunami Japan where power outages are still occurring. Not to mention they are trying to phase out nuclear power, and until other grids are in place there are gaps in service.

And in renewable energy news:  “Last month Nissan also demonstrated a system whereby electricity is generated through 488 solar cells that were installed on the roof of its headquarters in Yokohama near Tokyo. Nissan said that four batteries from the Leaf were placed in a box in a cellar-like part of the building, and stored the electricity generated from the solar cells, which is enough to fully charge 1,800 Leaf vehicles a year.”

It’s not just in Japan that the electric car is coming closer to fruition. In early August the Ontario government announced eighty million dollars to promote investment in electric car charging stations. If governments are willing to help put in the infrastructure needed to support the electric car not only is the idea a popular one amongst the general public, but also it will entice people to purchase an electric car in the future. One of the main concerns around electric cars, for everyday consumers, would be how to charge it when not at home.

On top of that the Ontario government offers up to eighty-five hundred dollars in incentives to buyers of electric cars, as they are entitled “to a green plate that grants them access to high occupancy vehicle lanes.”

This demonstrates that both the private and public sectors can work together to promote viable green alternatives like electric cars.
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Planet Forward is an online retailer of ethically-made, earth-friendly products designed for everyday use with a distinctly urban feel. Products include reusable stainless steel bottles, stainless steel thermal travel mugs, waste-free lunch bags, reusable shopping bags, Make-it-Yourself toxin-free Green Cleaning kits, organic fashions and other accessories. SALE 50% OFF ALL PRODUCTS – SHOP NOW!

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We’re especially pleased to read that Chevrolet have jumped in with both feet in joining the Toronto Atmospheric Fund (TAF) by supporting the project in making the Greater Toronto Area’s (GTA) automobile fleet as environmentally friendly as possible. Chevrolet are providing test drives for the new electric Chevrolet Volt  to vehicle fleet managers throughout the GTA.

It’s an exciting step in the right direction as company vehicles (or fleets) make up a remarkably high number of all vehicles on the road and initiatives such as this can make major inroads for alternate fuel vehicles to change the driving landscape. Julia Langer, TAF’s Chief Executive Officer explains:

“Plug-in electric vehicles offer a tremendous opportunity for commercial vehicle fleet operators in the GTA to dramatically reduce their greenhouse gas emissions. By taking a leadership position and committing to green their fleets, our EV300 partners are enabling Toronto to benefit from the superior environmental performance of plug-in vehicles like the Chevrolet Volt.”

The Volt is receiving encouraging reviews and importantly the extended range of the vehicle makes it the one of the first mass produced cars that will provide a viable alternative for fleet operations. The Volt is powered by a 16-kWh lithium-ion battery pack and electric drive unit that offers electric range between 40 and 80 km in addition to the traditional 1.4L gasoline-powered engine extends the range up to an additional 500 km on a full tank of fuel by operating the vehicle’s electric drive system until the car is recharged. For local fleet use its realistic to say most of the distance driven will be via the battery but the flexibility provided means vehicles being ‘stranded’ is not a concern.

It is expected that Chevrolet Canada will be looking to assess and develop numerous fleet partnerships throughout the country as cities, municipalities and businesses seek to implement more ambitious carbon emission reduction programs while understanding the need for service vehicles is not likely to change. With many more electric vehicles scheduled to be added to the marker in the next 24 months fleet testing and sales could become an important proving ground for these vehicles.

The Toronto Atmospheric Fund (TAF) has for two decades been an advocate for changes in climate, air pollution and energy use in Toronto. They have helped Toronto save millions on energy costs whilst encouraging environmental awareness throughout healthier communities. You can learn more about them here and the FleetWise program here which aims to drive the adoption rate of electric vehicles upward throughout the city.

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