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Stella McCartney launches new site which exhibits her style and greener attributes
Posted by: | CommentsShe’s far more than just the daughter of a Beatle although her last name certainly carries some clout and Stella McCartney has forged her own extremely successful career as a fashion designer that has grown significantly in the last 10 years for the 39 year old. What’s more Stella holds environmental matters in great esteem and has dedicated a great deal of her ingenuity and time to trying to better the planet both through increased awareness but also in the causes she supports as well as the items she sells. McCartney has launched a brand new website this week that looks to combine both her flair for fashion and her dedication to making the world a greener place.
While the site of course provides a selection of McCartney’s fashion and accessories including specially commissioned winter collections and a preview of her Summer 2011 work she also wanted the site to reflect a sense of who she is and the values that she holds to be important. After making your decision about the clothing (to purchase or just enjoy looking at her designs) she hopes that the site will also provide a doorway to green issues that perhaps customers haven’t yet considered and may encourage support for shared concerns. While the store provides easy navigation and previews of the clothing the sections that are especially worth looking at are ‘Stella’s World’ and her ‘Green Me’ pages on the site.
Stella McCartney and her Dad
In these McCartney shares daily green tips with respect to her environmental philosophies in the “Green Me” section. Each provides a combination of stories and special features about green issues and shares the designer’s philosophies as well as encouraging people to take part and make a difference. The messages are artfully presented and you sense that her heart is as committed to her cause as it evidently is to her work. She shares her support for animal welfare, meatless monday and eco-friendly fashion underlined with her own participation. It is a really busy time for McCartney who celebrates a decade of her own line of fashion next year and will also be very involved as the creative director during the London 2012 Olympics and Paralympics in conjunction with the Adidas Team. It would be hard to image Stella providing a more lasting effort to the memory of her mother Linda McCartney, herself a keen environmentalist and animal rights activist right up until her death in 1998. Hard to imagine that it has been that long.
To visit the Stella McCartney website and learn much more please follow this link.
Chrissie Hynde launches new eco clothing line that will be The Talk of The Town
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If you grew up in the same era as I did and music played a significant part of your life, you’ll already be very familiar with Chrissie Hynde the vocalist who founded the band The Pretenders in 1978. Since their first album in 1979 The Pretenders have remained a going concern for over 30 years now although there have been lineup changes Chrissie Hynde has always remained at the front of a band who were hugely popular in the 1980s. Hynde’s public profile has been high for many years and not just due to her music, as she has been an avid campaigner for animal rights groups and has been an active part of PETA and Viva! for many years. It’s always great when a musician has something to say about social issues of any sort especially when their time is also spent actively supporting groups that benefit the world as a whole. Hynde has long been a dedicated vegan and has even opened her own vegan restaurant back in her hometown of Akron, Ohio.
Chrissie has also had some high-profile romances including Ray Davies of The Kinks, Jim Kerr of Simple Minds and renowned artist Lucho Brieva. In fact her most recent relationship with producer/musician JP Jones has resulted in the two of them launching a brand-new eco-friendly line of clothing. As you would expect the new clothing line contains numerous items that are not just environmentally friendly but also stylish with more than a hint of rock ‘n roll.
The company is called Fairground Luck and will contain no animal skins and all products will be made in an eco-friendly fashion. While the high-end line is targeted towards musicians essentially anything could be worn by anyone such as stylish T-shirts, skinny jeans, faux leather jackets and cowboy boots. Chrissie believes not enough choice exists when one comes to choosing clothing with a rock sensibility. She adds:
“Like most women, I love fashion and clothes. I love handbags and shoes. Everybody will be able to find everything they love in a non-leather version, fashion should be fun. I’ve thought about this for years. How to get non-leather cool boots and stuff. Ask EmmyLou Harris what her favourite boots are, and get Todd Oldham to design them”
The product line will definitely have a certain amount of flair attached to it seeing as famed designers Todd Oldham and John Bartlett have worked with Hynde on the entire product catalog. Fairground Luck does not yet appear to have a website that is live but I’m sure that will follow in the weeks ahead. But in the meantime I suggest you stop your sobbing, keep your brass in pocket because these new clothes will be the talk of the town. If you’re a Pretenders fan you know what I’m saying!
