Good evening again wherever you may be reading this, I hope you’ve had a chance to visit the rest of the Planet Forward site during your clicking. We’re getting to that time of year when gift gifting is expected and with all of our products you are doing double duty.The recipient of the present thrilled and helping the earth move away from using daily products that are not eco-friendly. Just an idea! Right then, eco-news has been good the last few days so I’ll jump right in.

You may have seen the Newsweek cover featuring Sarah Palin in her running gear this week that is getting national attention. Inadvertently (I’m sure) Palin has helped promote the green movement by wearing an very noticeable training top manufactured by New Zealand Sportswear company Icebreaker. Here’s the beautiful piece - the striking red running jacket is made from New Zealand merino wool which harvested from free range sheep that are raised on the country’s southern Alps. The company advocate non-synthetic fabrics made with oil and you even get a special code (per individual item) that allows you to track exactly where your piece of clothing originated. So does this mean that S Palin  has changed her mind and is now a friend of the environment? Can we expect her book to confess that she has seen the error of her ‘drill baby drill‘ sentiments of 2008? Of course not….but it’s great that her noxious media blitz has in error brought a small eco-friendly business a huge place in the the spotlight. Nice one Governor…or just what is it you do now?

So has anyone notice anything different about NBC this week? I very rarely have the television on but even I noticed they are slap in the middle of ‘Green Week’. If you’ve watched I’d be curious to know if this has been a high-profile ‘event’ or the network looking for leverage in ratings? I figured I’d let you make up your own mind but also refer you to the official section on the NBC site and I do recommend the blog if you have time. In truth the network and the webmaster have made a lot of legitimate effort and I think it’s pretty cool (cooler still if it remains a permanent feature of their website). Check out car enthusiast, no that’s not right, Car Nut Jay Leno’s collection of electric vehicles while you are there. The site is interactive with a lot of video, many celebrity comments and the blogs are growing and becoming regional. I think if other networks imitate the step NBC have made and/or this becomes an annual ‘week’ you’d have to say it’s a success. I hope both happen - and that peacock looks pretty sweet in emerald.

So from California to…California….I’m really fascinated with this company and what they

expect to add to what is already a wonderfully progressive environmentally focused business named Helix Wind. As you’ve probably noticed more and more cell phone towers are still popping up virtually overnight and adding that little bit of extra ugly to the landscape as they do so. This company (who specialize in wind energy) are testing in the next few months a prototype cell tower that will 100% be powered by wind so that the tower will be completely self sufficient. If you argue that it’s ‘too late’ I’d politely disagree, in California alone the current count of 3,500 (!!) cell phone towers will be increased by a further 1,200 towers in the next 5 years and that’s just California. If this testing phase is a success I’m hoping all future towers are taken off the grid and manufactured by Helix, they look fine and they are as green as you could ask for. Good Luck! Learn much more about Helix Wind and check their videos out on their site.

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Tags: drill baby drill, electric cars, helix wind, icebreaker, Jay Leno, NBC, nbc peacock, non sythetic fabric, organic fashion, planet forward, SARAH PALIN, sarah palin anti environment, sarah palin eco friend, wind energy, wind powered cell phone towers

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